Al Fakher is the world's #1 shisha brand, founded in 1999, is driven by its rich heritage, prestige, and commitment to quality. With over 100 countries, the brand has gained the trust and loyalty of shisha lovers worldwide. They prioritize quality, consistency, and innovative, great-tasting shisha. They lead with craftsmanship and creativity, engaging with the best to ensure consumers are always delighted and connected to the brand's essence. Al Fakher focus on enhancing the shisha experience by sourcing the highest-quality ingredients and investing in innovative research and development. Quality is their top priority, and they conduct rigorous safety screenings for all ingredients. Their commitment to excellence drives them forward, ensuring consumers are always connected to the essence of their brand.